Something I keep noticing, across years of working with leaders and founders. So many of us can articulate a vision beautifully. We know what we want. We can speak about it with real conviction. And yet, three months in, we find ourselves wondering how we got so far from it. It's rarely about ambition. And it's rarely about capability. More often, it's about the gap between wanting something and having a clear, honest structure to get there. That's where OKRs come in. And whi